Background and Challenge
Movement Enhanced is a strength and conditioning facility providing personalised programming through semi-private strength sessions and group conditioning classes. Ben Thompson, founder and head coach, enlisted DSR Branding to redevelop its brand and marketing strategy.
Their existing identity was underwhelming when compared to the quality of care provided and member satisfaction. Our mandate was to correct that disconnect.
Following a thorough business and brand workshop in which we articulated their vision and unique value proposition, we rebranded Movement Enhanced as an industry-leading strength and conditioning facility.
This rebrand was rolled out across signage, uniforms, corporate stationery, marketing and sales collateral, the Movement Enhanced website and on social media.
"The work Dan and his team does is fantastic. The brands they create are amazing and customer service is great. If you are thinking about working with DSR, I can’t recommend them enough."Ben Thompson, Founder & Head Coach - Movement Enhanced
ServicesBrand IdentityBrand StrategyDesignDigitalMarketing
Credits and Links
— Movement Enhanced
Ben Thompson, Founder & Head Coach - Movement Enhanced
"I was hesitant being a small business owner knowing some of the costs involved.
DSR helped refresh my brand with a much more clean and professional look. I have changed my logo, business structure, website and branding material.
What I love most about working with DSR is their ability to action tasks for you. From the graphic design to installation of signs, DSR took care of all the tedious organisation which give me a lot more time to work on other aspects of my business.
One of the things that is great about DSR is their ability to come up with new ideas for marketing. It’s great having the ability to bounce ideas off someone and come up with the best solution.
The turn around time of jobs was fast and effective.
The work Dan and his team does is fantastic. The brands they create are amazing and customer service is great. If you are thinking about working with DSR, I can’t recommend them enough."