Formerly known as ‘Growth Australia’, this dynamic commercial fitout firm needed an identity that truly reflected their expertise and premier position in Queensland’s workspace design scene. Our solution: a brand refresh that began with evolving their name to ‘Growth Workplace Design’.
Our in-depth research and stakeholder interactions highlighted their unmatched client service, leading us to the new brand positioning – ‘Refreshing Work’. Along with a modernised logo and vibrant colour palette, we revamped their uniforms, corporate collateral, website, and sales materials.
The transformation resonated widely, marking a significant upturn in engagement and setting the stage for their growth beyond Brisbane.
“DSR Branding exceeded our expectations, nailing the design brief from the start and displaying a remarkable attention to detail in our brand and website refresh. Their clear communication, passion for our brand, and delightful extras like nodo donuts made the collaboration not only effective but refreshingly pleasant – a fantastic job we’re thankful for!”