Transforming Underdogs into Top Dogs

Award-winning Brisbane branding agency specialising in rebrands and brand refresh projects.

Is your brand image holding you back?

You could be an Underdog.

Learn about how we transform underdogs

Catfish

Businesses that are all style and no substance.

“All show, no go’’

They promise what
they cannot deliver, leading people to resent them.

Top Dog

Businesses who have great style and the substance to back it up.

These are the leaders in their industry (think Apple, Nike, Microsoft).

Flounder

Businesses that have no style and no substance. Businesses in dangerous territory.

They won’t be around long enough to be remembered.

Underdog

Businesses who have lots of substance, but their style holds them back.

They’re diamonds in the rough.

And they’re our ideal clients.

Catfish

Businesses that are all style and no substance.

“All show, no go’’

They promise what
they cannot deliver, leading people to resent them.

Top Dog

Businesses who have great style and the substance to back it up.

These are the leaders in their industry (think Apple, Nike, Microsoft).

Flounder

Businesses that have no style and no substance. Businesses in dangerous territory.

They won’t be around long enough to be remembered.

Underdog

Businesses who have lots of substance, but their style holds them back.

They’re diamonds in the rough.

And they’re our ideal clients.

Line of authenticity

About Us

We’re a Brisbane based strategic design studio specialising in rebrands. 

We’re dedicated to creating exceptional work for good people, delivering transformative results that elevate their business.

 

Learn more about us

Our Results

Barren Energy Helping a brand turn heads in the search for viable renewable energy.

See the results

Ensight Inspiring one of the world’s biggest industries by seeing energy differently.

See the results

Pomona Distilling Co. Celebrating local heritage to turn a local community into a ‘must-do’ destination.

See the results

Brill Creating instant brilliance in an extremely competitive coffee market.

See the results

QMC Logistics Retaining trust and delivering confidence as a leading logistics company.

See the results

By the numbers

We've helped founders and leaders of great businesses elevate their brand presence and reach their potential.

172 Founders worked with

70 New brands launched

50 Rebrand/Refresh Projects

63 Design
Awards

84 Websites designed & built

See our projects

Client Testimonials

DSR Branding demonstrated a deep understanding of our brief and delivered an exceptional brand identity that exceeded our expectations.

<p><strong>Nick Williams</strong></p>
<p>Co-Founder & Managing Director</p>

Nick Williams

Co-Founder & Managing Director


Vitrinite

Working with DSR Branding has been an incredible journey from the very beginning. In just six months, they took our concept and launched our brand to a group of South African cactus farmers, delivering exceptional results.

<p><strong>Tony Dean</strong></p>
<p>Director</p>

Tony Dean

Director


Barren Energy

We would wholeheartedly recommend DSR Branding to our business associates, family, and friends for their exceptional service, talented team, and commitment to delivering a fantastic outcome.

<p><strong>Daniel Dryland & Vaughan Bradshaw</strong></p>
<p>Directors</p>

Daniel Dryland & Vaughan Bradshaw

Directors


Engineering Networks

The transformation DSR Branding helped us achieve has not only improved our market presence but also instilled a sense of pride in our company’s identity.

<p><strong>Mark Osmand</strong></p>
<p>Managing Director</p>

Mark Osmand

Managing Director


Advanced Truss Systems

Read our blog

A collection of insights on how to build better brands.

More insights

Is ChatGPT the ‘Thermomix’ of content creation?

An introduction to ChatGPT, how it can boost your workflow and the ethical grey area that surrounds it.
Read more →

Revitalising Your Brand? Avoid These 7 Common Mistakes for a Successful Brand Refresh

The most common mistakes involved in a brand refresh and how to avoid them.
Read more →

Nostalgia Marketing

Why revisiting the past is so powerful in building brand.
Read more →

Contact us

The world loves an Underdog story, so do we.

Let’s work together and create our own.

Get in touch